
The Behind-the-Scenes Magic: How AI Keeps Your Practice Running Smoothly
Smart practices are using AI to identify opportunities to improve operations and drive revenue without being salesy. Clients notice when things flow seamlessly, when you're prepared for their visit, and when your team isn't stressed and scrambling.

Advertising Brand Names Can Be Bad for Business
Advertising a brand name can be good and bad. If people have a positive opinion about the brand, then you may see a positive response to your marketing efforts. However, the opposite is also true. Before you invest in high-cost technology, do your due diligence. Do not let a salesperson sell you. If it needs to be sold it likely can’t stand on its own merits.